Tanishq Façade | TATA Group

Location: South Delhi

Tanishq sought to transform its façade from a conventional two-dimensional design into a striking three-dimensional architectural statement. The challenge was to seamlessly integrate the brand’s logo while drawing inspiration from the original 2D design, creating a visually dynamic and immersive effect.

This innovative façade interacts with light and shadow throughout the day, producing an ever-evolving visual experience. Crafted from 3mm thick aluminum sheets, each coin-like element is precisely elevated at a 45-degree angle, enhancing the building’s depth and dimensionality. Situated in South Delhi, the façade exudes a welcoming and engaging presence, establishing itself as a standout architectural feature in the area.